Little Jasmine...
It was born from a simple, everyday conversation—one of those mundane exchanges that, without realizing it, give rise to beautiful ideas. Between laughs and sharing, we realized we wanted to create something of our own: a baby clothing brand full of tenderness and care.
The name came naturally. "Petit," meaning small, and "Jasmin," the flower that symbolizes purity, love, and delicacy—everything we want our pieces to convey.
Although written in French, “Jasmin” retains its Portuguese sound because we believe this combines the best of both worlds: the musicality and internationality of French with the sweetness and approachability of our language.
And because every story gains more magic with a protagonist, our little bunny Jasminou was born. He is the brand's mascot: he wears the same pieces we create for babies,
He accompanies them on their discoveries and becomes their inseparable friend.
Thus, from the simplest conversations, a project full of meaning was born. Petit Jasmin is made of details, natural fibers, Portuguese production and, above all, affection.
Each piece is a thread of tenderness. And in each thread, Jasminou is also present — to dress babies with care and enchant those around them.
At Petit Jasmin, we believe that tenderness can also be worn — and that's why we wanted to bring Jasminou, our dreamy rabbit, to life. More than just a mascot, he's a true storyteller, transforming each piece into a new adventure.
With it, each outfit gains an enchanting setting: the diaper cover that dances among flowers, the coat that warms on a walk through the woods, the little boots that chase butterflies. Jasminou is a friend, companion, and accomplice—the guardian of sweet moments that last forever.